FOR REAL
STRATEGY To fully expand Pravaler's potential, it was important to listen to everyone involved and benefiting from the process, whether students, parents, or educational institutions. We understand that the bond with Pravaler goes far beyond a transactional relationship; it's a transformative experience. We look at the entire customer journey, from the initial contact to the final decision.
RIO GASTRONOMY
STRATEGY We listened to the Rio Gastronomia team, sponsors, partners, and passionate clients, and we understand that the Brand has the potential to be much more than the event itself. It's about passion, fun, creativity, and culture. It's especially about food! As a gastronomy platform, the Brand creates moments of interaction throughout the year with a […]
FIAT
STRATEGY More than 100 years in Argentina and 44 years in Brazil. From the beginning of the project, we knew it wasn't just any car brand. And that became clear in the diagnostic interviews, where people missed FIAT. A charismatic brand that didn't go unnoticed and that built a […]
LEVEROS
STRATEGY Despite being invisible to the end consumer, Multi-Ar was already a positive reference for manufacturers, retailers, and installers, who are the biggest influencers in the end consumer's purchasing decision. However, the market, driven by price wars and the need for fast product delivery, made it difficult to build greater loyalty among installers, who […]
