from Santa Catarina
STRATEGY The solution stemmed from the brand's own DNA: the purpose "To be a source of health." A timeless, genuine pillar connected to what the company has always delivered. From this, we developed a robust repositioning, capable of uniting history and future, care and innovation. 1. The strength of origin: the concept of "source" We rescued and redefined the […]
Revive
STRATEGY We started with a simple insight: amidst the hustle and bustle of daily life, Avivar can be the Minas Gerais way to invite people to be present at the table. Thus, a new purpose was born: to bring the joy of living to the table. More than just frozen chicken, the brand now translates Minas Gerais hospitality into practicality […]
Costa Foods Brazil
STRATEGY The answer arose from a market tension: in a world where people were becoming profit metrics, it was necessary to reclaim the human value and responsibility behind each process and intention of large companies. Costa Foods Brazil was born, then, to put people at the center — whether consumers, employees or […]
Intelbras – Large Projects
COMMUNICATION The campaign for the B2G audience was born with the objective of building a new perception: positioning Intelbras as a technological partner for large public and private projects. It was time to show that the brand has expertise and complete solutions in connectivity, security, and energy, capable of transforming entire neighborhoods into smart ecosystems. With this […]
