In the summer of 2020, Natura Tododia continues to inspire women to realize that it's not their bodies that need to change, but rather how they deal with the standards imposed at this time of year. Natura has always encouraged a healthy relationship between women and their own bodies, giving them a protagonism that doesn't fit into labels, showing that they are constantly changing, just like their skin. Our challenge was to build a narrative that effectively communicated this message and, at the same time, made it clear that the brand has products that understand the needs of every skin type and that will be there for women this season.