STRATEGY

Separately, Hapvida and NotreDame Intermédica were already challenging the norms of quality healthcare in the country, consistently improving that quality through a welcoming approach.

Now, together, they join forces and meet the magnitude of the challenge that is healthcare in Brazil. A union as big as Brazil itself, embraced by Brazilians.

CREATION

We needed to highlight the magnitude of the Hapvida and NotreDame Intermédica merger and the impact the deal has had on Brazilian healthcare as a whole. And when two healthcare giants join forces, we can expect closer physical proximity to the units, more investments, more professionals, more services, and more care.

We're talking about impressive numbers: we're the health insurance provider with the largest proprietary network of medical and dental care in Brazil. That's why it's so important to showcase our facilities spread throughout the country.

In addition to the general institutional film, we have 28 more films covering the five Brazilian regions and speaking directly to the people of each one. We sought to portray Brazil as much as possible without clichés, with beautiful images of the places we reached that are not always shown in commercials.

We filmed 28 cities in 12 days with 13 teams spread across Brazil! Incredible logistics with the production company Sagaz, who took on this challenge with us in such a short time.

Hapvida NotreDame Intermédica. More quality healthcare, closer to you.