{"id":16099,"date":"2024-07-26T10:54:54","date_gmt":"2024-07-26T13:54:54","guid":{"rendered":"https:\/\/anacouto.com.br\/?p=16099"},"modified":"2024-07-26T10:55:58","modified_gmt":"2024-07-26T13:55:58","slug":"cannes-lions-2024-campanhas-para-inspirar-sua-estrategia-de-branding","status":"publish","type":"post","link":"https:\/\/anacouto.com.br\/en\/artigos\/2024\/07\/26\/cannes-lions-2024-campanhas-para-inspirar-sua-estrategia-de-branding\/","title":{"rendered":"Cannes Lions 2024: Campaigns to inspire your branding strategy"},"content":{"rendered":"<p class=\"wp-block-paragraph\">This year, topics such as <strong>artificial intelligence<\/strong>, <strong>sustainability<\/strong>, <strong>diversity<\/strong>, <strong>inclusion<\/strong> e <strong>experience<\/strong> They took center stage at the biggest advertising festival \u2013 and the world&#039;s largest. Understand how campaigns reflect the evolution of the market, consumer behavior, and current technologies, showing that we have definitively entered an era of ecosystems centered around purpose.\u00a0\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Neste ano, temas como a intelig\u00eancia artificial, sustentabilidade, diversidade, inclus\u00e3o e experi\u00eancia ganharam o palco do maior festival de publicidade \u2013 e do mundo. Entenda como as campanhas s\u00e3o como um reflexo evolu\u00e7\u00e3o do mercado, do comportamento de consumo e das tecnologias atuais, mostrando que entramos de vez em uma era de ecossistemas em torno [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[260],"tags":[39],"class_list":["post-16099","post","type-post","status-publish","format-standard","hentry","category-paper","tag-formulario"],"_links":{"self":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts\/16099","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/comments?post=16099"}],"version-history":[{"count":6,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts\/16099\/revisions"}],"predecessor-version":[{"id":16105,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts\/16099\/revisions\/16105"}],"wp:attachment":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/media?parent=16099"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/categories?post=16099"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/tags?post=16099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}