{"id":10628,"date":"2022-03-10T16:20:54","date_gmt":"2022-03-10T19:20:54","guid":{"rendered":"http:\/\/legacy.anacouto.com.br\/?p=10628"},"modified":"2024-07-03T13:49:09","modified_gmt":"2024-07-03T16:49:09","slug":"fusoes-e-aquisicoes-branding-para-resultados","status":"publish","type":"post","link":"https:\/\/anacouto.com.br\/en\/artigos\/2022\/03\/10\/fusoes-e-aquisicoes-branding-para-resultados\/","title":{"rendered":"Mergers and Acquisitions: Branding for Results"},"content":{"rendered":"<p class=\"wp-block-paragraph\">There are a number of actions organizations can take to grow, and often the solution may be a merger or acquisition process, also known as M&amp;A (Mergers and Acquisitions). However, when not strategically planned, the brand can lose its emotional connection with its audience and market preference. At this point, branding plays a fundamental role in building value and understanding the possible scenarios that must be faced during the operation.<br><br>Branding is strategy. We share key insights in this paper that should be considered during a merger and acquisition process; download it below.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div role=\"main\" id=\"download-fusoes-e-aquisicoes-b86b7ad749e633a315a2\"><\/div><script type=\"text\/javascript\" src=\"https:\/\/d335luupugsy2.cloudfront.net\/js\/rdstation-forms\/stable\/rdstation-forms.min.js\"><\/script><script type=\"text\/javascript\"> new RDStationForms('download-fusoes-e-aquisicoes-b86b7ad749e633a315a2', 'UA-114424524-1').createForm();<\/script>","protected":false},"excerpt":{"rendered":"<p>Download the paper with insights on Branding for results in Mergers and Acquisitions operations. <\/p>","protected":false},"author":2,"featured_media":10638,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,117],"tags":[],"class_list":["post-10628","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-downloads","category-tip-insights"],"_links":{"self":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts\/10628","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/comments?post=10628"}],"version-history":[{"count":1,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts\/10628\/revisions"}],"predecessor-version":[{"id":14817,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts\/10628\/revisions\/14817"}],"wp:attachment":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/media?parent=10628"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/categories?post=10628"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/tags?post=10628"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}