{"id":10328,"date":"2021-10-25T19:47:28","date_gmt":"2021-10-25T22:47:28","guid":{"rendered":"http:\/\/legacy.anacouto.com.br\/?p=10328"},"modified":"2024-07-03T13:58:44","modified_gmt":"2024-07-03T16:58:44","slug":"tip-talks-desafios-branding-cadeira-ceo","status":"publish","type":"post","link":"https:\/\/anacouto.com.br\/en\/artigos\/2021\/10\/25\/tip-talks-desafios-branding-cadeira-ceo\/","title":{"rendered":"TIP TALKS: THE CHALLENGES OF BRANDING IN THE CEO&#039;S CHAIR"},"content":{"rendered":"<p>In November, we have a purpose-filled agenda: we will begin a new round of talks with leaders who bring valuable insights to our community. The first talk is with Teresa Vernaglia, representing BRK. Teresa has worked for over 25 years in leadership positions and will talk to us about Branding beyond the basics. For the second meeting, we will have Tabajara Bertelli, leader of Ultragaz, who adapted to the current world, transforming his business and his sector. In the third talk, we will be with Eduardo Alvarenga, capable of changing the status quo of businesses, adopting Branding to transform the old way of doing advertising. And, finally, we have Luis Guimar\u00e3es, a leader who aligns results with awareness, bringing the perspective capable of combining sustainable thinking with business performance.<\/p>\n<p>Don&#039;t miss our exclusive programming, starting November 10th at 7 PM. Live on YouTube.<\/p>\n<p><b data-stringify-type=\"bold\">The Challenges of Branding in the CEO&#039;s Chair<\/b><\/p>\n<p><strong>10\/11 Branding beyond the basics<\/strong>, with Teresa Vernaglia | BRK Environmental<\/p>\n<p><strong>11\/17 Branding to energize<\/strong>, with Tabajara Bertelli | Ultragaz<\/p>\n<p><strong>24\/11 Branding to transform<\/strong>, with Eduardo Alvarenga | Eletromidia<\/p>\n<p><strong>08\/12 Branding for results<\/strong>, with Luis Guimar\u00e3es | Cosan<\/p>\n<p>Sign up using the form below to receive the links and join us for the event!<\/p>\n\n\n<div role=\"main\" id=\"tip-insights-4-talks-branding-ceo-ba97fdf24f12f714a6d2\"><\/div><script type=\"text\/javascript\" src=\"http:\/\/d335luupugsy2.cloudfront.net\/js\/rdstation-forms\/stable\/rdstation-forms.min.js\"><\/script><script type=\"text\/javascript\"> new RDStationForms('tip-insights-4-talks-branding-ceo-ba97fdf24f12f714a6d2', 'UA-114424524-1').createForm();<\/script>","protected":false},"excerpt":{"rendered":"<p>Em novembro, estamos com uma agenda cheia de prop\u00f3sito: daremos in\u00edcio \u00e0 nova rodada de talks com lideran\u00e7as que trazem insights de valor para nossa comunidade. O primeiro talk \u00e9 com Teresa Vernaglia, representando a BRK. Teresa atuou por mais de 25 anos em posi\u00e7\u00f5es de lideran\u00e7a e vai falar conosco sobre Branding para al\u00e9m [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":10338,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-10328","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-materias"],"_links":{"self":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts\/10328","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/comments?post=10328"}],"version-history":[{"count":1,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts\/10328\/revisions"}],"predecessor-version":[{"id":14821,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/posts\/10328\/revisions\/14821"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/media\/10338"}],"wp:attachment":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/media?parent=10328"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/categories?post=10328"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/tags?post=10328"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}