{"id":3760,"date":"2018-09-11T11:25:09","date_gmt":"2018-09-11T14:25:09","guid":{"rendered":"http:\/\/legacy.anacouto.com.br\/?post_type=cases&#038;p=3760"},"modified":"2024-09-27T17:04:30","modified_gmt":"2024-09-27T20:04:30","slug":"nextel","status":"publish","type":"cases","link":"https:\/\/anacouto.com.br\/en\/cases\/nextel\/","title":{"rendered":"NEXTEL"},"content":{"rendered":"<div class=\"remove-bottom-space\" style=\"padding: 56.25% 0 0 0; position: relative;\">\n  <iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube.com\/embed\/AZezVQr5SB4?autoplay=1&#038;loop=1&#038;playlist=AZezVQr5SB4&#038;mute=1&#038;controls=0&#038;showinfo=0&#038;modestbranding=1\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>\n<\/div>\n\n\n\n<div class=\"wp-block-columns bloco_texto_cases is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column bloco_texto_cases_1 is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading bloco_texto_cases_h3\">STRATEGY<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column bloco_texto_cases_2 is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Thus, we created Nextel Agiliza, a positioning that eliminates obstacles and creates opportunities for people to grow. Colors, visual and verbal universe, and brand that reflect the positioning aligned with the lives of its audience.<\/p>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/anacouto.com.br\/wp-content\/uploads\/2018\/09\/image-1-1024x576.png\" alt=\"\" class=\"wp-image-16553\" srcset=\"https:\/\/anacouto.com.br\/wp-content\/uploads\/2018\/09\/image-1-1024x576.png 1024w, https:\/\/anacouto.com.br\/wp-content\/uploads\/2018\/09\/image-1-300x169.png 300w, https:\/\/anacouto.com.br\/wp-content\/uploads\/2018\/09\/image-1-768x432.png 768w, https:\/\/anacouto.com.br\/wp-content\/uploads\/2018\/09\/image-1-1536x864.png 1536w, https:\/\/anacouto.com.br\/wp-content\/uploads\/2018\/09\/image-1-18x10.png 18w, https:\/\/anacouto.com.br\/wp-content\/uploads\/2018\/09\/image-1.png 1980w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-columns bloco_texto_cases is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column bloco_texto_cases_1 is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading bloco_texto_cases_h3\">CREATION<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column bloco_texto_cases_2 is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">A revitalization with the concept of being closer to its audience and with greater digital performance.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"remove-bottom-space\" style=\"padding: 56.25% 0 0 0; position: relative;\">\n  <img decoding=\"async\" src=\"https:\/\/web.anacouto.com.br\/wp-content\/uploads\/2018\/10\/nextel_gif-marca_nextel.gif\" style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" alt=\"Marca Animada\">\n<\/div>\n\n\n\n<div class=\"wp-block-columns bloco_texto_cases is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column bloco_texto_cases_1 is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading bloco_texto_cases_h3\">IMPLEMENTATION &amp; RESULTS<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column bloco_texto_cases_2 is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Nextel has started delivering more than expected from a mobile operator, eliminating obstacles and creating opportunities for people to grow.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For the first time since its launch in 1997, Nextel has reached 3 million customers*.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nextel recorded the largest growth among players in the category, 1,42% higher than the previous month**.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>* TELECO MAY 2018<br>** NEXTEL MARKETING MAY 2018<\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image remove-bottom-space\"><img decoding=\"async\" src=\"https:\/\/web.anacouto.com.br\/wp-content\/uploads\/2018\/09\/CASE_nextel_Artboard4.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image remove-bottom-space\"><img decoding=\"async\" src=\"https:\/\/web.anacouto.com.br\/wp-content\/uploads\/2018\/09\/artboard_14v_copy_8.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image remove-bottom-space\"><img decoding=\"async\" src=\"https:\/\/web.anacouto.com.br\/wp-content\/uploads\/2018\/10\/nextel_gif_xcut.gif\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image remove-bottom-space\"><img decoding=\"async\" src=\"https:\/\/web.anacouto.com.br\/wp-content\/uploads\/2018\/09\/artboard_14v_copy_9.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image remove-bottom-space\"><img decoding=\"async\" src=\"https:\/\/web.anacouto.com.br\/wp-content\/uploads\/2018\/09\/artboard_14v_copy_12.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image remove-bottom-space\"><img decoding=\"async\" src=\"https:\/\/web.anacouto.com.br\/wp-content\/uploads\/2018\/09\/10-1.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image remove-bottom-space\"><img decoding=\"async\" src=\"https:\/\/web.anacouto.com.br\/wp-content\/uploads\/2018\/09\/CASE_nextel_Artboard10_a-1.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image remove-bottom-space\"><img decoding=\"async\" src=\"https:\/\/web.anacouto.com.br\/wp-content\/uploads\/2018\/09\/CASE_nextel_Artboard11_a-1.jpg\" alt=\"\"\/><\/figure>","protected":false},"template":"","tags":[],"wp_pattern_category":[],"categorias_de_cases":[11,12,22,30],"class_list":["post-3760","cases","type-cases","status-publish","has-post-thumbnail","hentry","categorias_de_cases-comunicacao","categorias_de_cases-criacao","categorias_de_cases-marca","categorias_de_cases-universo-visual-e-verbal"],"_links":{"self":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/cases\/3760","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/cases"}],"about":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/types\/cases"}],"version-history":[{"count":3,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/cases\/3760\/revisions"}],"predecessor-version":[{"id":16554,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/cases\/3760\/revisions\/16554"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/media\/3880"}],"wp:attachment":[{"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/media?parent=3760"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/tags?post=3760"},{"taxonomy":"wp_pattern_category","embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/wp_pattern_category?post=3760"},{"taxonomy":"categorias_de_cases","embeddable":true,"href":"https:\/\/anacouto.com.br\/en\/wp-json\/wp\/v2\/categorias_de_cases?post=3760"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}