Branding
What is worth?
Edition: Beauty
and Personal Care
An exclusive meeting for CEOs and CMOs who decide how to grow their brand and business.
September 16, 2026 • 6:30 PM • Anacouto Agency - SP
Mourato Coelho Street, 1404 – Vila Madalena – SP
We are Anacouto. For 30 years we have aligned brand, business and communication to generate value.
Be part of the conversations that will decide who leads the category in 2027.
Visibility is the beginning. Preference is the destination.
Building meaning is what transforms exhibition into choice.
Leaving the price war is a decision.
Those who clearly argue their value compete less for discounts.
Brand data guides decisions that sales data cannot.
Sales show the result. Brand shows the way.
A more demanding consumer is an invitation to evolve.
The bar has been raised across the entire sector, and that's what opens up opportunities for those who truly stand out.
Agenda
6:30 PM – Registration
7:30 PM – Opening – The anaconda ecosystem
7:50 PM – Valometry Study – Branding Brazil Beauty and Personal Care
8:35 PM – Herbíssimo Rebranding Case Study – From Strategy to Execution
9:15 pm | Happy Hour and Networking
We will welcome you to our agency.
September 16, 2026, at 6:30 PM
Anacouto Agency – SP
Mourato Coelho Street, 1404
Vila Madalena, São Paulo/SP